NCU Catalog - April 2018 
    
    Jan 31, 2023  
NCU Catalog - April 2018 [ARCHIVED CATALOG]

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PUB-5002 - Government and the Public Interest

Semester Credits: 3 Weeks: 8

This course is designed to deal with the issues of lobbying at the national and local levels. Student will examine the ways that government officials influence public opinion and the informative role that government plays on major social issues, using publicity, advertising, press agency, public affairs, issues management, investor relations, and development. Finally, the course offers the student to chance to develop a comprehensive public relations campaign.



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