Apr 19, 2024  
NCU Catalog - June 2017 (Amended) 
    
NCU Catalog - June 2017 (Amended) [ARCHIVED CATALOG]

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MKT-5002 - Customer Relationship Management

Semester Credits: 3 Weeks: 8
This course examines the consequences of initiating, developing, and maintaining a customer relationship management strategy and analyzes the impact of profitable, long term customer relationships.



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