NCU Catalog - April 2018 
    
    Jun 21, 2021  
NCU Catalog - April 2018 [ARCHIVED CATALOG]

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BUS-7130 - Business Leadership & Strategy

Semester Credits: 3 Weeks: 8

Good plans aligned against clear strategic goals can help business leaders achieve those goals. This course is an overview of the theories involved in strategic planning to aid business. Students will explore the difference between strategic thinking and strategic planning, how to choose a strategy that is right for each business, and how to design a strategic plan. This course will investigate how to analyze customers and the competition and ask key questions that help design the most effective strategic plan for each business.



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