Nov 21, 2024  
NCU Catalog - July 2021 (Amended) 
    
NCU Catalog - July 2021 (Amended) [ARCHIVED CATALOG]

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ENT-4050 - Innovation and Business Model Development

Semester Credits: 3 Weeks: 8

This course provides you with the opportunity to model different approaches for competitive advantage. You will classify customer wants verses needs, develop a Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis and a Political, Economic, Social, and Technological (PEST) analysis. You will also learn to identify innovation verses invention, investigate methods for creating an innovative culture and how to implement measures for improving innovation.



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